Ads — Ryan Magin Speed to Post

Today's Data —

Team Member

Total Ad Spend ($)

Total Revenue ($)

ManyChat Comments

DM Opens

Link Clicks

Purchases

Organic Purchases

STP Price ($)

Conversion Funnel (ManyChat Flow)

Comment "speed" → Auto-Reply → DM Link → SamCart Checkout → Purchase

Comments

"speed" or "sped"

→

DM Opens

—

→

Link Clicks

—

→

Purchases

—

Overall conversion: — (comment → purchase)

ManyChat Automation — LIVE Flow

Automation: "Post 3x A Day To Make Money (Kim)..." — LIVE
Trigger: Comments containing "speed" or "sped" on specific post/reel
Step 1 — Auto-Reply (3 random variations):
"Got you in the DMs..." "it should be in your Dms..." "your in, check DMs..." Step 2 — DM: "Here's the link to check out the Speed to Post system:" + Tap here button
Checkout: viralmastermind.samcart.com → $29 → upsells ($29 Speed To Trust + $49 Speed to Revenue)

Unused ManyChat Features (Free Money on the Table)

NOT enabled: These 4 features could boost conversions significantly:
1. Opening DM message — warm them up before sending the link
2. Follow gate — require follow before getting the link (grows followers)
3. Email capture — collect email in DM before link (builds list for free)
4. Follow-up DM — if no click after 24hrs, send reminder (recovers 10-20%)

Upsell Funnel (SamCart)

$29 → $29 + $49 = Up to $107 per customer

STP Orders

$29 each

→

Speed To Trust

$29 upsell

→

Speed to Revenue

$49 upsell

→

$29

Avg Order Value

Why this matters: If upsells convert at 30%, AOV = ~$50. That means Ryan can afford $25 CPA instead of $15. Import SamCart CSV above to see real rates.

Organic vs Paid Attribution

Where Are Sales Coming From?

Paid (Meta Ads)

purchases today

revenue

Organic (Content)

purchases today

revenue

Paid: 50% Organic: 50%

How to Track This

Option 1 (Best): Unique ManyChat keywords per source. Paid ads = "speed" / Organic posts = "speedfree" or "go"
Option 2: UTM parameters on checkout links — ?utm_source=meta_ads vs ?utm_source=organic_ig
Option 3: Post-purchase survey — "How did you hear about Speed to Post?" (add to checkout page)
Option 4: Time correlation — purchases within 30min of ad impression = paid (Meta Ads Manager shows this)

Team Attribution (Who's Driving Sales?)

Revenue by Team Member

Import SamCart CSV to see per-affiliate revenue breakdown

UTM Link Generator

Each team member needs a unique tracking link. Copy yours below:

Luis:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=luis

Kim:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=kim

Sav:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=sav

Dre:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=dre

Katie:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=katie

Zach:
viralmastermind.samcart.com/referral/speed-to-post?utm_source=organic&utm_medium=ig&utm_campaign=zach

Click any link to copy. Use these in ManyChat DMs instead of the plain link.

Customers — Who's Buying Speed to Post?

Customer Intelligence

Import SamCart CSV above to populate customer data

Break-Even & ROAS History

Cumulative Spend vs Revenue

Total Spent (All Time)

Total Revenue (All Time)

Net Profit

Date	Spend	Revenue	ROAS	CPL	Purchases

Data saved in browser (localStorage). Export coming soon.

Ad Structure Map (from Meta Ads Manager)

11 Campaigns — 3 Active, 8 Off/Inactive

Active Campaigns

Speed to Post Sales - content 9-5

Sales · Website purchases · 7-day click, all conversions · Highest volume

2 purchases

$19.48/purchase · 1,311 impr · 1,203 reach

$35/day

$38.95

Live

Speed To Post Campaign - v2 Campaign

Link clicks · 7-day click · Ad set budget

196 link clicks

$0.10/click · 1,913 impr · 1,799 reach

Ad set

$20.18

Live

RM Engagement | ManyChat | CBO

Post engagements · 7-day click · Highest volume · CBO

8,266 engagements

$0.001/eng · 13,656 impr · 13,377 reach

$10/day

$9.00

Live

Inactive / Off (8 campaigns)

Off · Engagement Campaign 9-5 creator

Off · Speed Engagement 3/3

Off · Speed to Post Sales - Bid Cap ($1,500 lifetime)

Off · Speed to Post Sales - Carousel ($40/day)

Off · Speed to Post Sales ($46/day)

Off · Speed To Post Campaign (link clicks)

Done · Instagram post: What Is It Like Working With... ($300)

Inactive · Engagement Campaign 9-5 creator (ad sets off)

Totals — Mar 16, 2026

$68.13
Total spent

16,880
Impressions

16,129
Reach

2
Purchases

196
Link clicks

8,266
Engagements

Creative Rotation Log (Fatigue Tracker)

Ad Creatives — Track Performance & Fatigue

Creative

Days Running

CTR Trend

Status

Failed Video Got Me 1K Followers
22.5s · ManyChat + Engagement

Active

Stable

Fresh

Treat Content Like a 9-5
35.3s · Sales/Conversions

Active

Rising

Fresh

FATIGUE RULES

Fresh = 0-7 days | Watch = 7-14 days (CTR dropping) | Tired = 14+ days or CTR down 30%+. Replace tired creatives immediately.

Headline Testing ($4/day Hook Tests)

Frank Kern Method — Test 4 Headlines, $1/each, Pick Winner

Hook / Headline

Reach

CTR

Cost

Result

Winner

Process: Run 4 reach ads at $1/day each. After 24-48hrs, highest CTR wins. Scale that hook as your next ad creative. Total test cost: $4-8.

Meta Ads 2026 — What Changed (Research) ▸

Critical Updates — March 2026

Update	Impact	Action for Ryan
7-day & 28-day view attribution REMOVED (Jan 2026)	30-40% of conversions now invisible	Use 1d_view + 1d_engaged_view
Click = only link clicks now (Mar 2026)	Comments/shares no longer "clicks"	Track "engaged-through" separately
Advantage+ Sales Campaigns	22% avg ROAS lift	Test Advantage+ with one video
Creative quality = 70-80% of performance	Budget increases won't help	Rotate creatives weekly, test 4-5 hooks
CAPI (server-side tracking)	Missing 40-75% iOS conversions without it	Enable in SamCart settings (it's a checkbox)
ManyChat can't use Lead Ads	Only Traffic/Engagement/Sales work	Don't switch to Lead Ads objective
Andromeda AI replaced targeting	Broad audience + good creative wins	Consider removing audience restrictions
5-second view = engaged (was 10s)	More people in retarget pools	Good for retargeting strategy
AEM unlimited events	No more 8-event limit	No action needed — automatic
Opportunity Score (new)	0-100 score for campaigns	Check in Ads Manager — higher = lower CPA

Biggest Risk: No CAPI

Without Conversions API enabled, Ryan is likely missing 40-75% of iOS conversions in Meta reporting. This means ROAS looks worse than it actually is. SamCart has a CAPI toggle in Settings > Tracking > Meta Conversions API. This is a checkbox, not code. Zero risk to enable.

4D Video Analysis — Why These Ads Work ▸

Video 1: "Failed Video Got Me 1K Followers"

Hook

"This video right here grew my account by 1,000 followers."

Counter-intuitive paradox. Title says "Failed Video" but hook says "1,000 followers." Forces a double-take.

Why It Converts

1. Proof-first — real analytics (84K views, 1,089 follows) in first 3s.
2. Relatability — "sitting in traffic in Atlanta, Georgia."
3. Low-bar promise — "20 minutes a day or less."
4. Named system — "Speed to Post" = identity.
5. Frictionless CTA — "Comment the word speed."

Energy

7/10 — Conversational

Transcript

This video right here grew my account by 1,000 followers. It only took me about 10 minutes to film, edit, and post it while I was sitting in traffic in Atlanta, Georgia. Unlike a lot of my videos that get millions of views, this one got 84,000 and I actually thought it was a failure, but then I found out it drove over 1,000 followers, which I thought was pretty cool. So I've turned this into a system you can do in 20 minutes a day or less. I call it Speed to Post. If you want access to Speed to Post, comment the word speed below and I'll send over the information.

Formula Check

Conviction	PASS
Specific Details	PASS
Environment	PASS — car in traffic
Under 60s	PASS — 22.5s

Video 2: "Treat Content Like a 9-5" (Best Performer)

Hook

"If you treat content creation like a full-time job for the next six months, you'll never have to work another day again in your life."

Audacious promise + timeframe. "Six months" = achievable. "Never work another day" = deepest desire.

Why It Converts

1. Math-backed conviction — 8hr day → 21 videos → 630/mo → 3,780/6mo. Logic ladder.
2. $4.5M proof — personal results tied to the math.
3. Identity reframe — "Treat content like a 9-5" = new mental model.
4. Mid-video CTA — 37% through + persistent = more comments.
5. Mic-drop close — "Think about it."

Energy

8-9/10 — Preacher mode

Transcript

If you treat content creation like a full-time job for the next six months, you'll never have to work another day again in your life. Here's how that actually breaks down with math. Based on an eight-hour workday with a one-hour lunch, you're working for seven hours. In seven hours, you should be able to do 21 videos. That's one video every 20 minutes. If you need help with this, comment the word speed below. Based on a 30-day calendar, that's 21 videos a day times 30 days. That's 630 videos for month one times 90 days. That's 1,890 videos. And then over the course of six months, you will have posted 3,780 videos. And based off just my stats, and I know this is similar to many others, I've made $4.5 million from posting a little over 4,000 videos to my short form social media accounts. Think about it.

Formula Check

Conviction	PASS
Specific Details	PASS
Environment	PARTIAL — studio
Under 60s	PASS — 35.3s

Pattern Extraction + Playbook + Next Ads ▸

The Ryan Magin Ad Formula

Pattern	Video 1	Video 2	Rule
Hook	Paradox	Promise + math	Contradiction OR bold claim
Proof	Analytics screenshots	$4.5M results	Always show receipts
CTA	"Comment speed"	"Comment speed"	Same keyword → ManyChat
Placement	End (83%)	Mid (37%)	Mid-video = more comments
Duration	22.5s	35.3s	Under 40s sweet spot
Delivery	Calm (7/10)	Intense (9/10)	Match energy to hook type

Duplication Playbook

Film Speed to Post video (under 40s)

One take. iPhone. Bold hook + proof + "comment speed" CTA.

Post organically first

24-48hrs on IG. Strong engagement = candidate for paid.

Launch 3 campaigns per winner

A. Sales/ManyChat (warm) · B. Engagement ($20/day) · C. Retarget warm

Scale winners, kill losers

3-5 days → best gets budget increase, underperformers paused.

Rotate creatives weekly

2-3 new ads/week. Test against current winners.

Next Ad Ideas

Absurd Verdict: "21 videos a day sounds insane..."

Objection → math proof. Phone timer at 20 min.

High

Proof Stack: Student/client results

Screen record student analytics. Social proof > self-proof.

High

Myth Killer: "You don't need a ring light"

Film in parking lot, terrible lighting. Speed > polish.

Medium

Counter-intuitive: "My worst video made me the most money"

Paradox + revenue data + ManyChat numbers.

Medium

Data Status

Item	Status	Details
Meta Ads Manager	DONE	11 campaigns extracted — 3 active, 8 off
ManyChat flow	DONE	Trigger: "speed/sped" → auto-reply → DM link → SamCart
STP Price	DONE	$29 core + $29 Speed To Trust + $49 Speed to Revenue
Checkout platform	DONE	SamCart (viralmastermind.samcart.com)
Sales campaign ROAS	DONE	2 purchases × $29 = $58 on $38.95 = 1.49x ROAS
SamCart analytics	Next	Connect for real-time revenue + upsell conversion rates
ManyChat email capture	Not enabled	Free list-building — enable in ManyChat flow
Follow-up DM sequence	Not enabled	24hr reminder recovers 10-20% of non-clickers

Ads Command Center

Import Data (Zero API Risk)

Speed to Post Product Suite

Today's Data —

Comment "speed" → Auto-Reply → DM Link → SamCart Checkout → Purchase

$29 → $29 + $49 = Up to $107 per customer

Where Are Sales Coming From?

Paid (Meta Ads)

Organic (Content)

Revenue by Team Member

Customer Intelligence

Cumulative Spend vs Revenue

11 Campaigns — 3 Active, 8 Off/Inactive

Ad Creatives — Track Performance & Fatigue

Frank Kern Method — Test 4 Headlines, $1/each, Pick Winner

Critical Updates — March 2026

Video 1: "Failed Video Got Me 1K Followers"

Video 2: "Treat Content Like a 9-5" (Best Performer)

The Ryan Magin Ad Formula

Duplication Playbook

Next Ad Ideas

Data Status